Job Detail

Requirements

The role:

• Analyze and report performance from dashboards
  
• Conduct historical campaign performance analysis to help make informed decisions with support from the AdOps and Display teams
  
• Campaign-setup of programmatic buys, with in-console monitoring of campaign performance against agreed KPIs
  
• Set bid strategies, monitor performance, and identify and implement optimizations
  
• Define and create audiences using first party and third party demographics
  

Key responsibilities:

• Supporting the team with preparation of data to support campaigns and media owners
  
• Work closely with planning teams to ensure campaign plans are actioned
  
• Conduct audience reviews and research for client reports
  
• Monitoring and reporting on campaigns
  
• Ananlysing campaign effectiveness and prepare reports for teams as required
  
• Support new business requests for information on audience, budgets, and campaign performance
  
• Perform all duties of ad operations including trafficking, troubleshooting, campaign optimizations, and reporting
  
• Effectively communicate status of campaigns, technical issues, launch delays, delivery issues, etc. to client contacts
  
• Perform quality assurance checks and debug issues with campaigns to ensure that line items and creative have been set up correctly and are delivering across all platforms and devices
  
• Monitor and analyze campaign performance
  
• Assist with documenting, updating and maintaining trafficking and work-flow procedures for client accounts
  
• Identify workflow inefficiencies and address ideas to improve the ad ops process
  
• Assist with ad hoc projects as needed
  

Qualification and skill requirements:

• At least 2 years of ad operations and client service experience, especially with DFP
  
• Experience trafficking ads for desktop, mobile, and video platforms; Prebid experience is a big plus
  
• Programmatic trafficking experience; Google Ad Manager is a big plus
  
• Must be technically adept within the digital ad space and be able to troubleshoot issues as they arise
  
• Attention to detail, strong organizational and follow-through skills
  
• Excellent interpersonal, communication, and client service skills
  
• Performance-focused campaign experience is preferred
  
• Ability to collaborate well with teams and proactively manage multiple tasks
  
• Proficiency with Excel, especially with pivot tables
  
• Experience managing client budgets
  
• Strong analytical skills and ability to relate results to business objectives
  
• Intermediate to advanced Excel skills
  
• Strong communication skills in all disciplines
  
• Hands-on problem solving, with the ability to generate ideas and solutions
  
  

Benefits