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Senior Marketing Executive (Female) - Careers International

Date Posted: Feb 16, 2022

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Be involved in all aspects of marketing and media from planning, advertising, promotions, public, media relations, product development and research.
Build, maintain and update good database (CRM) through consolidate information.
Carry out local market research, customer survey, assessing customer demands, brand positioning, monitor competitors’ activities, and evaluating market campaigns.
Channel all suppliers and customers information (animation / training / launch plan) to area, and Department/ Division Manager.
Coordinate with advertising agencies and clients on media plans customer database.
Define the media and PR plan by briefing the advertising agency.
To create and publicize marketing material in line with marketing plans.
To manage, improve and lead campaigns.
Responsible for Brand management and corporate identity.