Job Detail

Digital Marketing Manager - Plum Jobs

Date Posted: Jun 06, 2022
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Note: This job is sourced from Zoho Recruit jobs api provider. Jobs-nation takes no responsibility we are just a search data provider.

Job Detail

  • Location:
    Dubai , UAE
  • Company:
  • Type:
    Full Time/Permanent
  • Shift:
    First Shift (Day)
  • Career Level:
    NA
  • Positions:
    1
  • Experience:
  • Gender:
    No Preference
  • Degree:
    NA
  • Apply Before:
    Dec 01, 2022

Job Description

Our client is a fast-growing technology organization and we are  recruiting a UAE experienced data driven performance marketing digital and social media manager to join their Dubai team.

 

The role will develop, implement and measure integrated digital marketing strategies, roadmaps and campaigns to accelerate brand awareness, customer acquisition and revenue growth goals.

 

The successful candidate must be an expert in driving relevant web traffic through PPC and increasing conversation rates through enhanced customer journeys.

 

Role Summary

  • Data driven performance marketing to increase website and mobile traffic, quality lead generation, enhance user journey and experience, improve conversion rates and build brand recognition and customer engagement.
  • Optimize automation to improve email marketing and website conversion optimization.
  • Maintain social media accounts such as Facebook, Instagram, Pinterest, TikTok, Twitter, YouTube and LinkedIn.
  • Direct the creation, curation and management of all published digital content.
  • Define customer target segments and develop, execute and manage plans to drive online traffic and engagement on the app and web.
  • Develop influencer outreach programs to engage brand evangelists.
  • Reporting and analysis – evaluate online campaign performance.

 

Mandatory Skills & Experience

  • 10+ year’s continuous high-performance employment in digital and social media marketing experience gained in the UAE with a proven record in building brand reputation, generating demand and leads and developing the right sales enablement content.
  • Strong experience in developing relevant industry content; defining the customer journey and channel strategy; and testing and analyzing performance.
  • Proven experience in developing, executing and managing customer base direct marketing campaigns delivered via effective marketing automation platforms.
  • Paid digital media strategy and paid user acquisition – Google Ads, Facebook Ads Manager, LinkedIn InMail Marketing.
  • Strong experience in A/B testing, conversion rate optimization, programmatic advertising, paid advertising, website optimization and funnel conversions.
  • Proven capabilities in translating performance metrics into actionable insights.
  • Proficient professional use of marketing automation tools, Sprinklr, Hootsuite, Sprout Social, Facebook Business Manager, MailChimp, Pardot, Google Data Studio, Google Search Console and Advanced Web Ranking.
  • Digital performance analysis using Google Analytics, Net Insight, Adobe Omniture, WebTrends, Google Tag Manager, Yandex Metrica, Amplitude
  • Industry experience - FinTech, FOREX, cryptocurrency, bitcoin, digital currency, digital banking, digital wallets, financial asset management, e-commerce or SaaS technology products.

 

Candidate Profile

  • Currently living in the United Arab Emirates – must be able to live and work in Dubai.
  • Fluent in English – must be able to read and write native English.
  • Excellent interpersonal and presentation skills with the gravitas to engage and influence stakeholders.

 

Education & Certification

  • Bachelor’s degree
  • Recognized Google and digital marketing certificates are mandatory


Benefits

NA

Skills Required

Job is expired

Company Overview

Longowal, UAE

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