Brand Marketing Manager is responsible for developing and executing a holistic Marketing & Communications Strategy in line with our business objectives and brands’ visions to ensure that the business meets all its revenue, customer acquisition and brand awareness objectives. Working along the Marketing Digital Manager and closely with the Subsidiaries brands GMs, you will ensure the company marketing efforts are well integrated to maintain brands integrity across all marketing initiatives and communications and are successfully rolled out through all channels to promote the brands and create opportunities that will drive revenue and growth. This role is part of the Head Office team and will support all brands within the portfolio.
Expertise in the following areas;
Strategy & Planning
Research & Insights
Brand Positioning
PR/Communications
Team Management
Financial
Performance & Reporting
Requirements
Bachelors degree in Marketing Management or equivalent.
Minimum 10 years of experience in Marketing and Communication role.
Experience in industries like Education, healthcare, hospitality if preferred.
Broad range of marketing, management and communication skills.