Job Detail

Job Description

We are hiring native English speaking content writers for many of our B2B clients in technology, FinTech and higher education.

Candidates must be:

experienced content writer who is capable to craft informative and analytical content to write compelling B2B content for digital, social and print media.

native English speaking both in writing and speaking.

B2B content and copy writing for white papers, case studies, blogs, press releases, leadership insights, social media content, video scripts, promotional articles, website text, company, sales pitch and keynote decks.

Role Summary

• Interpret industry specific and technical information and write compelling content that engages with the audience on digital and social media platforms and print collateral.
  
• Write, edit and proofread online and print content to increase brand awareness and engagement; lead generation and conversion and client acquisition and retention.
  
• Conduct keyword research and use SEO guidelines and backlinks to increase web traffic.
  
• Identify gaps in content and write relevant content to promote products and services.
  
• Collaborate with UX designers to optimize content marketing strategies.
  

Mandatory Skills & Experience

• 5+ years’ relevant experience as a copywriter with strong copy writing, proof reading and editing skills ensuring brand voice consistency.
  
• Proven experience in storytelling and writing relevant content that enables customers to understand the brand better, its products and services and value propositions.
  
• Deep understanding of customer personas, mindset and journeys to elevate omni-channel content creation.
  
• Experience in researching competition and audience content preferences to constantly improve targeted content.
  
• Good analytical skills to use data driven insights to write targeted content across the entire customer journey.
  
• Demonstrable track record of producing content that increases audience engagement and website traffic.
  
• Industry experience in the banking, financial services, FinTech, bitcoin, cryptocurrency, FX trading verticals, technology or education sectors is mandatory.
  

Education

• Bachelor’s degree in Journalism, Mass Communications, Marketing or English
  

Candidate Profile

• Currently living in the United Arab Emirates.
  
• Fluent in English – preference will be given to a native English speaker.
  
• Excellent interpersonal, presentation and communication skills with the ability to articulate English content.
  
• Excellent time management and organizational skills with the ability to prioritize and meet deadlines.
  
• Detail oriented and quality focused.