Job Detail

Job Description

Position Summary/Job Purpose:

·       We are looking for a Marketing Manager with a Fashion background. Candidate should have a passion for fashion/sports, a talent for leadership and a drive for success, talented, dynamic leaders who are passionate about Fashion.

Essential Functions/Responsibilities:

Key Responsibilities:

1.       Marketing Strategy Development:

o   Create and implement comprehensive marketing strategies to enhance brand visibility and awareness across multiple channels.

o   Develop and oversee marketing campaigns, ensuring alignment with business objectives and brand guidelines.

2.       Budget Management and Financial Analytics:

o   Develop and manage the marketing budget with strong financial oversight.

o   Analyze marketing performance metrics and adjust strategies to optimize ROI.

3.       Customer Relationship Management (CRM):

o   Utilize CRM tools to manage and nurture customer relationships.

o   Analyze customer data to drive targeted marketing efforts and improve engagement.

4.       Graphic Design and Brand Management:

o   Apply graphic design skills to create compelling visual content.

o   Oversee brand management activities to ensure consistent messaging and brand integrity.

5.       Digital Marketing Proficiency:

o   Implement and optimize digital marketing strategies including SEO, SEM, social media, and email marketing.

o   Stay updated on digital marketing trends and technologies.

6.       Influencer Marketing:

o   Develop and execute influencer marketing strategies, with a focus on influencers in the UAE market.

o   Build and maintain strong relationships with influencers to drive brand engagement.

7.       Public Relations and Stakeholder Management:

o   Manage PR agency relationships to ensure effective media coverage and brand representation.

o   Cultivate positive relationships with internal and external stakeholders.

8.       Event Management:

o   Plan and execute marketing events and promotions to drive brand awareness and customer engagement.

o   Coordinate logistics, manage event budgets, and ensure successful event execution.

9.       Flexibility and Adaptability:

o   Adapt marketing strategies to respond to changing market conditions and business needs.

o   Demonstrate flexibility in handling a variety of tasks and challenges.

10.   Team Leadership:

o   Lead, mentor, and manage a team of 5 marketing professionals.

o   Foster a collaborative and high-performance work environment.

Preferred Qualifications:

·       Bachelor’s degree in marketing, Business Administration, or a related field (master’s degree preferred).

·        

Employment Standards

Minimum Qualification required:

·       Bachelor’s Degree or Diploma in Marketing.

Experience:

·       5-10 years’ experience in marketing within a fast-paced marketing environment.

Required Knowledge, Skills, Abilities and Attributes:

·       Previous luxury retail background and a strong understanding of the Middle East region

·       Team Managing Experience

·       Ability to set and execute marketing strategies

·       Ability to deal with media and PR agencies

·       Experienced in identifying and handling Social Media Influencers

·       Digital Marketing understanding

·       Budget management responsibility

·       Strong organisation and communication skills

·       Product Knowledge & Business Acumen

·       Discretion and Confidentiality

Benefits:

·       Competitive salary and performance-based bonuses

·       Comprehensive benefits package, including health insurance and family benefits

·       Employee discounts on luxury merchandise

·       Opportunities for professional development and career growth

·       A dynamic and supportive work environment